Other questions are about the company’s strong sales organisation, whether its products enjoy a handsome profit margin that can be protected over the years, and so on. These relate to whether the company has products and services with adequate market potential to keep increasing its sales over the next several years, and if the management is serious about R&D to help it develop the next generation of products. Widely respected and admired, Philip Fisher is among the most influential investors of all time. Fisher (Introduction) Format: Kindle Edition 1,961 ratings See all formats and editions Kindle Edition 371.70 Read with Our Free App Audiobook 0. In the key chapter titled ‘What to buy’, Fisher elaborates upon the 15 questions that investors need to ask while vetting a stock. Hardcover 78.25 9 Used from 47.25 One of the most important works ever written on investment theory, Common Stocks and Uncommon Profits lays out the fundamental principles of intelligent investing. Shop for Common Stocks and Uncommon Profits and Other Writings Wiley Investment Classics by Philip Fisher John Wiley Finance & Investment Business. Common Stocks and Uncommon Profits and Other Writings (Wiley Investment Classics) 2nd Edition, Kindle Edition by Philip A. However, quantitative analysis will not tell you about a company’s prospects for that, you need to carry out scuttlebutt. Just as you wouldn’t hire an employee without examining his academic record and work experience, you shouldn’t buy a stock without poring through the data on its past performance. Today, most sophisticated investors have databases, which provide them with a humongous amount of data at their fingertips.
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